![]() Cupertino, California Apple today announced that Sir Jony Ive, Apple’s chief design officer, will depart the company as an employee later this year to form an independent design company which will count Apple among its primary clients. He has now moved on to his own design agency. You can take a look at LoveFrom's website here. Jony Ive and Tim Cook at the September 2018 launch of iPhone X R. All eyes will now be on Jony Ive’s LoveFrom Jony. The Apple cofounder had told Ives that creating products with love and care was a way of "expressing your gratitude to humanity." LoveFrom recently made headlines when the Financial Times reported that the firm was entering into a partnership with Ferrari and its parent company, Exor, to create the carmaker's first electric vehicle.Īs for LoveFrom's moniker, Ive has previously said the name was inspired by a conversation he once had with Steve Jobs. ![]() "We are obsessed with the traditions of creating and making. "We are designers, architects, musicians, filmmakers, writers, engineers, and artists," the site says. The website describes LoveFrom as "a creative collective." The Financial Times spoke to Sir Jonathan for almost an hour. The bar gradually spells out LoveFrom before collapsing into a comma and prompting visitors to scroll down for the rest. Jony Ive will leave the company later this year to start a new venture of his own, called LoveFrom with Apple as his first client. The site is minimalist and welcomes visitors with a blank white page and a typing bar. He worked at the tech giant for nearly 30 years before departing in 2019 to kick-start his own design company, LoveFrom, with his fellow designer Marc Newson, who Ive brought to Apple in 2014. the company is registered at one of Ive’s homes in. A new report from The Information today details. Jony Ive was Apple's chief design officer and led the company's design for devices such as the iPhone, iPad, and iPod. Jony Ive departed Apple in 2019 to form his own independent design firm called LoveFrom. Ive departed Apple in 2019 after leading its design on products like the iPhone, iPad, and iPod.Ī design firm from the man behind the look of many of Apple's iconic products now has an official website. The site describes LoveFrom as "a creative collective" that is "fanatically devoted to excellence." Ive will form his own independent design firm. LoveFrom, the design firm by former Apple design chief Jony Ive and Marc Newson, has a new website. Apple’s chief design officer Jony Ive is leaving the company after more than 20 years.
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